AGM / Sr. Manager – Enterprise Business Strategy 12-18 Yr Exp – Other Marketing Job Vijayawada

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Responsibilities :

Advertisements / Strategic Partnerships

• Idea / Product Conceptualization

• Identification of Revenue Potential – Services and Partners

o Identification of Existing Market Potential

o Identification of Existing Revenue Model

• Lead Generation for Partnerships and Alliances.

• Maintain the inventory of APSFL Offerings (Enterprise & Consumer)

• Mapping our existing Offerings

• Build New Revenue Model

• Partner / Ad Agency On boarding, Management and Servicing.

• Creating Partnership Engagement Models, agreement documentation and submit to Executive Director for Approvals.

• Coordination with various partners and Training

• Coordination with departments to achieve quick and desired results

• Liasoning with Technology Departments

• Continuously do Market Research on the competitor’s plans.

• Study Impact on APSFL due to Political, Economic, Social, Technology, Regulatory, Legal situations in AP and in other State Governments and India.

• Treat Business Strategy (Consumer & Enterprise) and Technology Strategy units as internal customers and distribute monthly Market Research report to them.

• Create Internal communication plan of Business Operations and Business Strategy units, create newsletters, videos and send for Executive Director Approval.

• Primary and Secondary Market Research – Design, Planning and Implementation

• Data Analysis and Interpretation – Consumer Behavior

• Generating Reports and Providing insights for Managerial decisions

• Gain Market Intelligence, Competition and Channel insights

Work timings: Regular India working hours, but flexibility is expected when needed

Travel: With in India is expected as needed

Education Qualification:MBA

Job Location : Vijayawada

Hiring Model : Consultant to AP Government


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